Case study — pitch deck design
Seer Interactive
A 10-slide sales pitch deck, built inside Seer Interactive’s own template system for a prospective client, proof points and visuals pulled straight from their 59-page capabilities deck.
Role
Pitch Deck Design
Deliverables
Tools
Category
Role
Pitch Deck Design
Deliverables
Tools
Category
"We don't trust our gut. We trust data."
The brief:
Seer Interactive needed a client-facing pitch deck — for a prospect referred to internally as AcmeCo — built for a new VP of Marketing reevaluating every vendor relationship. The content already existed: a detailed slide-by-slide brief with finalized copy, plus page references into Seer’s 59-page internal capabilities deck for proof points, screenshots, and case-study numbers.
The job wasn’t to write the story — it was to build it. Ten slides, native PowerPoint, inside Seer’s existing brand system: the gradient-mesh cover, the split heading-and-content template, the blurred blob accents, the small italic taglines that anchor each page.
Process:
Template & brand audit
Broke down Seer’s existing deck into its reusable parts, cover treatment, split-panel content layout, icon and stat modules, footer convention, so every new slide would read as native to the system, not bolted on.
Content mapping
Matched each instruction in the client’s slide-by-slide brief to the closest existing template layout, flagging the handful of slides (the partnership roadmap, the stat block) that needed a new layout built in the same system.
Asset sourcing
Pulled the specific screenshots, charts, and case-study numbers the brief pointed to by page number from Seer’s capabilities deck, then re-cropped and re-scaled them to sit cleanly inside the new layouts.
Build & QA in PowerPoint
Built all ten slides as native, editable PowerPoint, proper masters, consistent type and color styles, no flattened images, so Seer’s team can update copy or swap logos without touching design.
Selected slides
Representative pages from the deck.
Need a deck built inside your own template?
I design pitch decks, print materials, and UI/UX for teams who already have a brand system and just need it executed — fast, on-brand, and ready to present.